Family owned and operated, Verde came about through a series of choices (mostly exasperated ones) by Laurie and Sarah. Where does one get environmentally friendly products? Further, where does one get environmentally friendly products that haven’t been green-washed within an inch of their lives? The answer, simply put, was everywhere and nowhere but rarely in one place. Laurie and Sarah wanted to change this. The result is Verde.
“What can I do? This is the question people inevitably ask when thinking about today’s environmental problems – the climate crisis, declining biological diversity and toxic pollution. It’s a short and simple question, but there’s no easy answer. Everything we do has some kind of impact, but some decisions and actions are more important than others. Nearly all of us want to do the right thing when it comes to the environment, but few of us have the time or the specialized knowledge necessary to sift through the competing claisn and mountains of information about the greenest choices… Knowledge plus motivations equals action” (David Suzuki’s Green Guide)
These words, taken from the opening pages of David Suzuki’s Green Guide, captures what Verde strives to achieve. Our aim is to offer people planet friendly alternatives for their consumption needs. We do extensive research about the products before they make it to our shelves. Each product in our store must meet a strict criteria of leaving the smallest footprint through all stages of creation.
Verde is an environmental general store, which means we carry a little bit of everything. We carry a range of items from books to bubble bath, clothing for men and women, baby toys, jewellery, household cleaners and even paper made out of poo. We ask questions (and you should too). Where is the product from? How is it made? What dyes were used? What are conditions for the workers in the factory making the products like? We don’t stock products we’re not 100 per cent comfortable saying are good alternatives for the planet and the people making them.
Making environmentally responsible decisions can often be overwhelming. We want to make it easy. We’ve done the research for you, and know our products. Our mission is to help you live more sustainably and encourage conscience and conscientious consumerism.
Part of this is our love and commitment to not just sustaining the planet but Kingston’s historic downtown core. We have to be part of the local community—we shop local, so you can too. Conscientious consumerism isn’t just about buying reused products, it’s about voting with your dollar. We believe firmly that you should love what you find in our store, not just because it’s all sorts of ethical, not just because it’s pretty, but because it works.